I recommend...

It’s been a while since I last recommended something, so I better make this one worthwhile!

There’s a never-ending list of great things I experienced lately, from restaurants, to clubs, to places and music…
Let’s start somewhere.

Buzzmarketing, by Mark Hughes

It’s a very instructive book on how to make the most of this powerful tool we have, to sell a product, an idea, to obtain as many clients as possible, called marketing.
It criticises the old fashioned methods applied to use it. It’s quite revolutionary, and by giving specific examples and case studies, altogether with a very simple and direct writing, you can clearly understand and assimilate how to reach the same results with this new modern marketing technique with a very small budget or almost inexistent, rather than having millions and millions to spend on marketing strategies and get practically nothing out of it. Direct marketing, or buzzmarketing, is letting the others speak about your business or product, by word of mouth. Don’t buy publicity, rather let your clients do it themselves…

Food suggestion: Chocolat, ice-cream shop in Milan.
Probably the best ice-cream I have ever tasted!! I went there on a Monday night at around midnight, and it was packed, you had to queue!! But it’s definitely worth the wait… A must in Milan!

Music!!!
Fujiya & Miyagi – Collarbone. Great electro-rock tune, with trendy and modern melody… (it’s always hard to describe what you can relate music to!)
The Klaxons – Golden skans. The remix (whose author I am still trying to identify) is huge! Smooth , energy-pumping electro-rock (yep, seems I’m quite into it now…).
Fat Freddy’s Drop – Any tune. Buy the album!! A mixture of jazz, reggae, bossa and chill out, straight from New Zealand. I saw them in concert last year in Paris, they kept on improvising, they rocked!